A Virtual Office or Business Address can be the most effective marketing tool for an entrepreneur or small business owner to develop his/her business. Being so plain, the definition is ignored by many business owners.
The expansion of the territory, the opening of offices and the staffing of a satellite office may be one of the most challenging and costly tasks faced by the owner of the company. In addition to the time spent on travel, exploring the area, recruiting staff, setting up phone lines and internet connections, travel expenses can be accrued. When you, the owner of the company, have done all of these things, you open the door to your business and, sadly, you will have an empty office.
Well it's true that a satellite office is going to give your business a better image. An address in another city, or even in another world, will give your business a lot of credibility. Clients would assume that you have already grown and that you are already focusing on that other market when in fact, you might only be testing the waters.
A virtual office will give you the opportunity to try out the expansion you've been dreaming about for a long time, without investing significant sums of cash. A virtual office would give you the ability to tap into a new market, to research the market and to start establishing a presence without actually having to deploy a lot of resources. Take, for example, a business that wants to expand to another city; opening a complete practice in another city is very costly, offices, secretaries, furniture, phone, internet, and so on. However if the business doesn't advertise as if it's already in town, it will never get any clients. People may be unwilling to work with a business that is not close to them.
However if the same business has a virtual office and starts marketing and advertising, it can test how many clients get and start expanding the client base and making a presence with a minimum of costs. It might be worth switching from a virtual office to a more permanent one in the future, but a virtual office is a way to grow at a minimal cost.
Reasons for a virtual office could be better for your small business
One of the great advantages of a virtual office is that it eliminates the logistical work involved in maintaining a physical office. It's a lot of effort to run a brick and mortar! Cleaning, servicing, fixing, and maintenance is just the tip of the iceberg. The larger the room, the greater the administrative and clerical obligation. Not only is this time-consuming and costly, but it also carries serious business risks, such as accidents at work, harm or loss of properties, and many others. Operating essentially removes a tremendous amount of work and a substantial risk.
Often small companies get so bogged down by the work of maintaining their physical space that their attention on the customer suffers. If you cut office management out of the equation, you can concentrate more appropriately on your raison d'être: serving the client. In reality, virtual businesses also get closer to their customers by more frequent and timely contact to compensate for the lack of physical interaction. The reward for better customer relations and improved interaction is priceless.
As you would imagine, organizations that operate digitally usually look for and use the most up-to-date and creative communication, organizational, financial, human resource management, logistics and customer experience resources. New technology is at the heart of the very existence of their infrastructure. Virtual businesses, for example take advantage of e-commerce, allowing consumers to shop anytime they want and offer easy online payment gateways. The global trend of doing all types of online business particularly shopping, continues to gain traction and will increase dramatically in the near future. Digital set-ups usually minimize cash handling, which benefits business and consumers, and is much more effective, secure, reliable, and hassle-free for businesses and their customers.
Are You Ready to Find Your New Virtual Office?
We have just what you are looking for! Victory Workspace serves professionals in the Walnut Creek, California area. At Victory Workspace, we offer a variety of Virtual Office packages designed to give you all the benefits of a traditional office at a fraction of the cost. What does it mean to have a virtual office? What would it look like to have one? How would it change your business and your day-to-day work life? We are the leaders in virtual workspaces in Walnut Creek because we have an innovative and comprehensive approach to non-traditional workspaces. To learn more, set up your free tour or inquire about which one of services might be right for you, reach out to one of our amazing Community Guides at Victory Workspace for more information.